News from PMA 08: Olympus Stylus 1030 SW is Shockproof, Waterproof, Freezeproof + Crushproof!

(PMA is an annual convention focused on the latest photo innovations. We'll highlight some of the best stories throughout the week.)
Finally, a camera we can treat like our cell phone. This new Olympus Stylus 1030 SW is one tough cookie. Think of this for your active lifestyle type, or your irresponsible type, or for those who lack balance and coordination (sign me up). In addition to the body armor below, you get 10.1 megapixels and a 3.6x optical zoom wide-angle lens and is available in a cool new green color.
Shockproof! Designed to survive a 6.6-foot fall with shock-absorbing metal construction. Waterproof! Seals and gaskets protect this camera to 33 feet -- take it diving, drop it in a puddle. Freezeproof! Skiers can finally take the camera out of their long underwear -- the Stylus 1030 SW performs great to 14˚F. Crushproof! Go ahead and sit on it as long as you weigh 220 pounds or less.
Now this is a digital development we can use right away, without manuals. Yay! Get more details at Olympus. Camera will retail in March, but you can pre-order at Amazon now for $400.
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Posted by Susan Moriarty at February 7, 2008 6:40 AM